In the planet of the Web, up-time percentages and stats are becoming more and more important. Websites that face unusually high levels of downtime or perform poorly will be the sites which are destined to fail. The cut-throat environment of the web means that online companies are now doing everything they can to boost their up-time stats, and which includes employing quality website monitoring services. Why is website monitoring so important and how can it help your website's up-time? Here are several things you will need to keep in mind...
Without Website Monitoring You're Losing Sales
If you don't have website monitoring service set up for your website, you don't really have any way of knowing as soon as your site goes down. This means your website will be down longer than it would have already been had you retained a website monitoring service to notify you of the downtime the moment it just happened. Every minute of downtime means potential sales are lost. Unless your organization can afford to lose sales while your website is down, you will need website monitoring set up to notify you the moment website downtime happens to get to work to really get your site back ready to go as quickly as possible.
Consistent Downtime Means Lost Loyalty
Losing a one-time sale is one thing. However, if your website is facing frequent downtime and performance issues, your loyal customers will quickly disappear too, opting for a competitor that offers a more reliable purchasing platform. You may not even know your website is certainly going down repeatedly unless you have an internet site monitoring service watching it such as a hawk 60 minutes one hour, round the clock, 7 days weekly, 365 days a year.
Downtime Means Lost Credibility
A customer finds your site through a internet search engine, after you have spent endless hours and dollars optimizing your site's SEO. However, when that customer clicks the organic search link to your site, he / she finds the website is down. How credible do you consider you look to this potential customer? If you believe that customer will probably wait for your site to get back ready to go while you handle your downtime, reconsider. That customer is going to go and do business with a site that's actually working if they are searching for what they want to buy.
Repeated Downtime Can Affect Your Search Rankings
Speaking of organic search traffic, if your website keeps going down and has unacceptable up-time stats, that will have an impact on your own search engine rankings, regardless of how well your website is optimized. That means all that SEO investment isn't likely to pay back because your site's downtime is throwing it out the window. Not merely will customers be jumping from your own site to your rivals, your competition will probably get before you in the various search engines unless you put an excellent website monitoring service into place to notify you as soon as your site falls in order to minimize any downtime your site may experience.
RENDERING IT In a Competitive Environment
When any business is in a competitive environment, it requires to take advantage of any edge it could possibly get. THE WEB is one of the most competitive environments a business can be in, so you absolutely need to put practices into place that give you an edge on the competition. With regards to keeping your website up-time stats high, this means minimizing your website downtime, an excellent website monitoring service isn't just a chance - it's an absolute must-have tool for your online success arsenal.